Partners

Partner levels

There are five partner levels. Progression is rule-based: when your partner score, deals won and certified engineer count clear the next level's thresholds, you are promoted automatically and the change is recorded in the audit log.

How the partner score works

The score is out of 100 and combines nine factors:

  • Lead response time (15) — how quickly you accept routed leads
  • Deal conversion (15) — accepted leads that become won deals
  • Completed projects (10) — delivered deployments
  • Support performance (10) — ticket volume and SLA record
  • Certification (15) — active product certifications held
  • Customer feedback (10) — ratings from end customers
  • Project volume (10) — registered deal volume
  • Training completion (10) — courses completed across your team
  • Profile completeness (5) — how complete your directory profile is

Your current score and its breakdown are visible in your partner portal. The score is used internally for routing; publishing it on your directory profile is optional and off by default.

What changes with level

Higher levels receive better partner pricing, higher lead-routing priority and a longer deal-protection window. The specific thresholds and discounts are shown in the table below.

Level thresholds and benefits

Registered Partner

Entry level. Portal access, documentation, demo licences and directory listing.

Discount
10%
Min. score
0
Deals won
0
Certified
0
  • Portal access
  • Product documentation and installers
  • Demo licences
  • Public directory listing
  • Training catalogue

Certified Partner

At least one certified engineer and a first closed deal. Priority in lead routing for certified products.

Discount
18%
Min. score
35
Deals won
1
Certified
1
  • Everything in Registered
  • Lead routing priority on certified products
  • Improved partner pricing
  • Certification badge on directory profile
  • Second-line support escalation

Silver Partner

Consistent delivery across multiple products with a proven support record.

Discount
25%
Min. score
55
Deals won
4
Certified
2
  • Everything in Certified
  • Extended deal protection window
  • Special project pricing on qualifying deals
  • Named channel manager
  • Early access to release candidates

Gold Partner

Significant delivery volume, broad certification and a strong customer rating.

Discount
32%
Min. score
72
Deals won
10
Certified
4
  • Everything in Silver
  • Highest routing priority in territory
  • Joint pursuit support on large tenders
  • Roadmap input
  • Co-marketing support

Strategic Partner

Long-term partners delivering city-scale programmes with in-country support capability.

Discount
40%
Min. score
85
Deals won
20
Certified
6
  • Everything in Gold
  • Strategic pricing on programme deals
  • Direct engineering escalation
  • Joint business planning
  • Territory development support